Facebook + Apple iPhone / iTouch Driving Independent / Overlapping Innovation in Social Networking + Mobile Platforms Facebook Apple iPhone / iTouch 390MM users 57MM users Social +153% Y/Y +166% Y/Y Mobile Networking 350K+ Apps 85K+ Apps 500MM+ Downloads 2B+ Downloads Note: Facebook data as of 9/09, Apple data as of 10/09. Source: comScore, Facebook, Apple. 47
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